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Celebrity Timepieces: The Most Remarkable Watches at Super Bowl 2026

By Feb 09, 2026
Read time3 min

The 2026 Super Bowl delivered an unforgettable experience, not only with the Seattle Seahawks' commanding win over the New England Patriots but also through a series of memorable cultural moments. Bad Bunny made history as the first solo Latin male artist to headline the halftime show, performing entirely in Spanish and incorporating heartfelt tributes to Latino heritage. The event was further star-studded with appearances from Lady Gaga, Ricky Martin, Cardi B, Pedro Pascal, and Jessica Alba, all contributing to the festive atmosphere.

Amidst the excitement, the luxury watches worn by celebrities drew significant attention. Bad Bunny adorned his custom Zara ensemble with a cutting-edge Audemars Piguet Royal Oak. Similarly, Tom Brady and DJ Cruz were seen with their own exquisite Royal Oak models. Jay-Z showcased a stunning Patek Philippe Celestial from the sidelines, while Jamie Foxx shimmered with a diamond-encrusted Hublot Big Bang, adding an extra layer of sparkle to the already dazzling event.

Each timepiece highlighted the wearer's distinct style and appreciation for fine watchmaking. From Bad Bunny's Audemars Piguet Royal Oak Self-Winding Malachite, with its unique green stone dial and 18-karat yellow gold accents, to Jay-Z's Patek Philippe Grand Complications Celestial, which beautifully maps the night sky, these watches were more than mere accessories. Tom Brady’s Audemars Piguet Royal Oak Perpetual Calendar, featuring a rare blue ceramic case, and DJ Cruz’s Audemars Piguet Royal Oak Selfwinding Turquoise, with its actual turquoise dial, exemplified both rarity and trend-setting design. Jamie Foxx’s Hublot Big Bang Unico King Gold Pavé, adorned with numerous diamonds, perfectly rounded out the collection of remarkable watches on display.

These instances underscore how personal style, particularly through luxury timepieces, can elevate a public event. The choices made by these celebrities reflect not only their individual tastes but also the enduring appeal of horological artistry and innovation. Observing these magnificent watches provides a glimpse into the meticulous craftsmanship and design that captivates enthusiasts worldwide, inspiring an appreciation for precision and beauty in every tick of the clock.

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