Fashion

Hailey Bieber's Nod to 90s Fashion: The Resurgence of the Zigzag Headband

Miuccia Prada
By Miuccia PradaJul 31, 2026
Read time3 min
This article explores the unexpected return of a classic 90s hair accessory, the zigzag headband, championed by style icon Hailey Bieber and endorsed by high fashion runways.

Embrace the Past: The Chic Comeback of Nineties Hairbands!

The Chic Comeback of a Nineties Staple: Hailey Bieber's Influence

Hailey Bieber, the renowned model and entrepreneur behind Rhode, has recently captivated her social media followers with a series of summer snapshots, prominently featuring a nostalgic fashion accessory. She was seen sporting a black zigzag headband, an item that once dominated the 90s and is now experiencing a remarkable resurgence in contemporary fashion circles.

Affordable Fashion: Trends Beyond the Runway

While high fashion often seems out of reach, not every sought-after trend necessitates a significant financial outlay. Hailey Bieber flawlessly demonstrates this principle by integrating the modest zigzag hairband into her diverse wardrobe. This accessory, once a common sight in drugstores, has subtly but firmly re-entered the style lexicon, endorsed by other influential figures such as Bella Hadid and Alexa Demie.

Bieber's Styling Versatility with the Zigzag Band

Although the specific brand of Bieber's preferred headband remains a mystery, her posts highlight the incredible adaptability of this wavy hair tool. She effortlessly styled her rich, chestnut-brown long bob with the headband, pairing it with everything from sophisticated athletic wear to low-slung white jeans and a camel-colored baby tee. This combination evokes the iconic style of Carolyn Bessette Kennedy during her Calvin Klein era, showcasing the headband's ability to transcend various fashion aesthetics.

Miu Miu's High-Fashion Endorsement of the Zigzag Headband

The re-emergence of the stretch-comb headband can largely be attributed to Miu Miu's Fall/Winter 2026 runway collection. Miuccia Prada's visionary approach transformed this simple plastic accessory from a childhood relic into a legitimate high-fashion statement. On the runway, the headband was consistently featured, gently sweeping hair back, creating a striking high-low contrast when paired with luxurious leather car coats and glamorous shag minidresses.

The Accessory of the Season: A Drugstore Find

Bieber's apparent fondness for the hairband is likely linked to her involvement in Miu Miu's Fall/Winter 2026 advertising campaign. In this campaign, the zigzag headband was prominently featured alongside an array of stylish pieces, including playful babydoll dresses, sleek leather topcoats, and chic low-rise satin pants. This season's most sought-after accessory, it appears, isn't a designer handbag or an expensive pair of shoes, but rather a charming and affordable throwback item found right in your local drugstore.

Miuccia Prada
authorBy Miuccia Prada

Head of the Prada fashion house and intellectual designer known for defining modern minimalist and innovative fashion.

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