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Mappin & Webb Unveils New Birmingham Showroom After Two-Decade Hiatus

By Dec 10, 2025
Read time3 min

Mappin & Webb celebrates its grand re-entry into Birmingham's retail landscape with the opening of a lavish new showroom, re-establishing its presence in the city after an absence of over 20 years. This significant re-establishment emphasizes the enduring connection between the brand's distinguished artistry and Birmingham's renowned legacy of innovative design.

The newly unveiled 260 square meter space, located beneath the Burlington Hotel on New Street, is the culmination of an extensive seven-month renovation. It has been meticulously crafted to provide a sophisticated setting for an exceptional array of luxury watch and jewelry brands, ensuring a world-class shopping experience. Notably, the showroom features unique interior elements such as a dedicated hospitality area, private consulting rooms, and striking chandeliers, all designed to honor the historical essence of the building. In a pioneering move for the city, an external Rolex clock has been installed, symbolizing the century-long alliance between Mappin & Webb and the iconic Swiss watchmaker. A central Rolex section within the showroom offers an immersive journey into the realm of Swiss horological excellence, presenting the brand's complete range of collections that epitomize precision, durability, and groundbreaking design. Additionally, the showroom proudly displays a curated selection of Rolex certified pre-owned watches, each subjected to rigorous authentication and servicing, accompanied by a two-year international warranty for client assurance. Beyond Rolex, the showroom showcases luxury timepieces from esteemed brands like IWC Schaffhausen, Jaeger-LeCoultre, TAG Heuer, and Tudor, each celebrated for their distinctive heritage and artisanal quality. The jewelry offerings are equally impressive, featuring internationally acclaimed names such as David Yurman, an innovative American jewelry designer exclusively available through the Watches of Switzerland Group. Alongside these, Italian jeweler Roberto Coin's creations are featured, complementing Mappin & Webb's own exquisite fine jewelry collections. The new Mappin & Webb jewelry gallery proudly exhibits the brand's signature pieces, encapsulating 250 years of tradition, masterful craftsmanship, and contemporary aesthetics.

The return of Mappin & Webb to Birmingham marks a new chapter for the prestigious brand, reinforcing its commitment to excellence and its deep roots within the jewelry and watch industry. This state-of-the-art showroom is poised to become a premier destination for luxury connoisseurs, further enriching Birmingham's vibrant retail scene with its blend of historical homage and modern sophistication. It stands as a testament to enduring quality and the timeless appeal of meticulously crafted watches and jewelry.

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